MBA (Master of Business Administration)

MBA Program Information

MBA Eligibility: Graduation or its equivalent from any recognized University
MBA Duration: 2 years
MBA Intake: 90
Click to know MBA Fee Structure

MBA Manisha Ekka

MBA Program Objective:

The Master of Business Administration (MBA) course curriculum at Jharkhand Rai University (JRU), Ranchi, consists of general management subjects, core subjects and elective subjects that reflect the students chosen area of specialization. One of the differentiating features of the curriculum is the range and depth of electives, which are industry-specific and where rigour and relevance are appropriately balanced, resulting in the greater marketability of graduates. The specialization areas include a field-based Industry Internship Programme and a Dissertation. Students are encouraged to choose an area of specialization that suitably matches with their interests and skills. A specialization area is offered in the MBA course subject to a minimum enrollment. The objective of the MBA programme at Jharkhand Rai University (JRU), is to educate and prepare a diverse group of men and women with the knowledge, analytical ability, and management perspectives and skills needed to provide leadership to organizations competing in a world increasingly characterized by diversity in the workforce, rapid technological change, and a fiercely competitive global marketplace. The Jharkhand Rai University, Ranchi, MBA is designed to prepare students for careers in management and leadership in both the private and public sectors. Students acquire a comprehensive foundation in the fundamentals of business, the global environment in which they have to function, and the analytical tools for intelligent decision-making. Needless to mention that the Business Lab at the campus can be utilized by the Postgraduate students for further insights.

MBA Career Objective:

  • Apply conceptual business foundations to solve practical decision-making problems, both individually and as part of teams using techniques such as case analysis, projects and assignments.
  • An ability to develop a systematic understanding of globalization and its impact on people, businesses and the economy.
  • An ability to demonstrate a critical awareness of current issues (e.g., diversity, social responsibility, sustainability, innovation, knowledge management, etc.) in business and management which is informed by leading edged research and practice in the field.
  • An ability to function effectively on multi-disciplinary teams (Team work).
  • An ability to analyze a problem identify, formulate and use the appropriate managerial skills for obtaining its solution.
  • Recognize and address ethical issues and values and apply them in organizational settings.
  • An understanding of professional, ethical, legal, financial, marketing, sales, logistical security and social issues and responsibilities (Professional integrity).
  • An ability to communicate effectively, both in writing and orally (Speaking / Writing skills).

MBA – Syllabus

SEM 2 Evaluation Scheme
Continuous     Internal Assessment (Weightage   30%) End Term (Weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.602 Departmental elective (MIS) 3 0 0 3 10 10 10 10 10 70 100
11.552 Human resource management 3 0 0 3 10 10 10 10 10 70 100
11.553 Marketing Management 3 0 0 3 10 10 10 10 10 70 100
11.557 Corporate Finance 3 0 0 3 10 10 10 10 10 70 100
11.558 Operation Research 3 0 0 3 10 10 10 10 10 70 100
11.559 Marketing Research 3 0 0 3 10 10 10 10 10 70 100
11.551 Production & Operations Management 3 0 0 3 10 10 10 10 10 70 100
40M.151 Life Skills 2 2 0 0 2 10 10 10 10 10 70 100
14M.201 Disaster Management 3 0 0 0 10 10 10 10 10 70 100
23

 

SEM 3 - CORE PAPERS Evaluation Scheme
Continuous     Internal Assessment (Weightage   30%) End Term (Weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.605 Project Management and Entrepreneurship 4 0 0 4 10 10 10 10 10 70 100
Open elective (MOOC) 0 0 0 3 10 10 10 10 10 70 100
40M.401 Seminar in Executive Communication * 2 0 0 0 10 10 10 10 10 70 100
11.603 Summer Training 0 0 0 3 50% 50% 100
10

 

SPECIALISATION PAPERS - FINANCE MANAGEMENT Evaluation Scheme
Continuous     Internal Assessment (Weightage   30%) End Term (Weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.621.5 Taxation 3 0 0 3 10 10 10 10 10 70 100
11.621.6 Investment analysis and portfolio 3 0 0 3 10 10 10 10 10 70 100
11.621.7 Managing Bank and financial institutions 3 0 0 3 10 10 10 10 10 70 100
9
HUMAN RESO URCE MANAGEMENT Evaluation Scheme
Continuous     Internal Assessment (Weightage   30%) End Term (Weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.622.5 Compensation and Benefit management 3 0 0 3 10 10 10 10 10 70 100
11.622.6 Manpower planning and Recruitment 3 0 0 3 10 10 10 10 10 70 100
11.622.7 Team dynamic a work 3 0 0 3 10 10 10 10 10 70 100
9
MARKETING MANAGEMENT Evaluation Scheme
Continuous     Internal Assessment (Weightage   30%) End Term (weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.623.5 Product and Brand Management 3 0 0 3 10 10 10 10 10 70 100
11.623.3 Sales and Distribution Management 3 0 0 3 10 10 10 10 10 70 100
11.623.2 Consumer Behavior 3 0 0 3 10 10 10 10 10 70 100
9
INFORMATION TECHNO LO GY Evaluation Scheme
Continuous     Internal Assessment (Weightage   30%) End Term (Weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.624.5 Data mining for business decisions 3 0 0 3 10 10 10 10 10 70 100
11.624.6 Strategic Management of IT 3 0 0 3 10 10 10 10 10 70 100
11.624.7 Managing digital innovation and transfer 3 0 0 3 10 10 10 10 10 70 100
9

SEM 4 - CO RE PAPERS Evaluation Scheme
Continuous     Internal Weightage 30%) End Term (Weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.604 corporate strategy 3 0 0 3 10 10 10 10 10 70 100
11.652 Environmental Management 3 0 0 3 10 10 10 10 10 70 100
11.653 Project Work 3 0 0 3 10 10 10 10 10 70 100
40M.451 Human Values & Ethics 2 0 0 0 10 10 10 10 10 70 100
Managing Personal Finance## 2 0 0 0 100 100
9

 

SPECIALISATION PAPERS - FINANCEMANAGEMENT Evaluation Scheme
Continuous     Internal Assessment (Weightage 30%) End Term (Weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.671.5 International Finance 3 0 0 3 10 10 10 10 10 70 100
11.671.8 Corporate Restructuring, mergers & 3 0 0 3 10 10 10 10 10 70 100
11.671.7 Financial Derivatives 3 0 0 3 10 10 10 10 10 70 100
9
HUMAN RESO URCE MANAGEMENT Evaluation Scheme
Continuous     Internal Assessment (Weightage 30%) End Term (Weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.672.5 International HRM 3 0 0 3 10 10 10 10 10 70 100
11.672.6 Employee relation 3 0 0 3 10 10 10 10 10 70 100
11.672.7 Strategic HRM 3 0 0 3 10 10 10 10 10 70 100
9
MARKETING MANAGEMENT Evaluation Scheme
Continuous     Internal Assessment (Weightage 30%) End Term (Weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.673.5 services Marketing 3 0 0 3 10 10 10 10 10 70 100
11.673.2 Retail management 3 0 0 3 10 10 10 10 10 70 100
11.673.6 International Marketing 3 0 0 3 10 10 10 10 10 70 100
9
INFORMATION TECHNO LO GY Evaluation Scheme
Continuous     Internal Assessment  (Weightage  30%) End Term (Weightag e 70) % Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.674.5 E-Commerce and digital market 3 0 0 3 10 10 10 10 10 70 100
11.674.6 Managing softw are project 3 0 0 3 10 10 10 10 10 70 100
11.674.7 IT consulting 3 0 0 3 10 10 10 10 10 70 100
9

Departmental Elective
Code Subject L T P Credits
11.602 Management Information system 3 0 2 3

 

# Internal assessment of 50 marks with 30% weightage at overall level

Dual Specialization in Semester 3 & Semester4 with Marketing as compulsory specialization Paper

## Qualifying Non-Credit Course

PEO 1: To facilitate students in gaining the conceptual understanding of management theories and its application in resolving complex managerial problems in a rational way.

PEO 2:  To inculcate the aptitude for research, continuous learning and innovative thinking

PEO 3:  To develop essential entrepreneurial skills to undertake entrepreneurial ventures.

PEO 4: To equip with the required communication skills, teamwork and leadership skills.

PEO 5: To inculcate a spirit of Ethics and Social Commitment to add value to the society.

PO1: Understand Business Management holistically and application of the knowledge of management science to solve complex corporate problems.

PO2: Self-motivated persistence in acquiring knowledge and competencies in order to expand skillset and develop future opportunities.

PO3: Identify business opportunities, design and implement innovations in workspace.

PO4: Ability to communicate effectively and function effectively as an individual, and as a member or leader in diverse teams.

PO5: Exhibit an understanding and application of ethical principles at both the professional and societal levels

MBA WP – Syllabus

Code Subject L T P Credits
11.602 Departmental elective(MIS) 3 0 0 3
11.552 Human resource management 3 0 0 3
11.553 Marketing Management 3 0 0 3
11.557 Corporate Finance 3 0 0 3
11.559 Marketing Research 3 0 0 3
11.551 Production & Operations Management 3 0 0 3
14M.201 Disaster Management 3 0 0 0
18

Code Subject L T P Credits
11.604 Project Management and Entrepreneurship Development 4 0 0 4
Open elective(MOOC) 1 0 0 4
40M.401 Seminar in Executive Communication * 2 0 0 3
11.603 Summer Training 0 0 0 6
17

Finance
11.621.5 Taxation 3 0 0 3
11.621.6 Investment analysis and portfolio management 3 0 0 3
11.621.7 Managining Bank and financial institutions 3 0 0 3
9
Human Resourse
11.622.5 Compensation and Benefit management 3 0 0 3
11.622.6 Manpower planning and Recruitment 3 0 0 3
11.622.7 Team dynamic at work 3 0 0 3
9
Marketing
11.623.5 Product and Brand Management 3 0 0 3
11.623.3 Sales and Distribution Management 3 0 0 3
11.623.2 Consumer Behaviour 3 0 0 3
9
IT
11.624.5 Data mining for business decsions 3 0 0 3
11.624.6 Strategic Management of IT 3 0 0 3
11.624.7 Managing digital innovation and transfer 3 0 0 3
9

Code Subject L T P Credits
11.604 corporate strategy 3 0 0 3
11.652 Environmental Management 3 0 0 3
11.653 Project Work 3 0 0 3
New Managing Personal Finance## 2 0 0 2
9

Finance
11.671.5 International Finance 3 0 0 3
11.671.8 Corporate Restructuring, mergers & Acquisition 3 0 0 3
11.671.7 Financial Derivatives 3 0 0 3
9
Human Resourse
11.672.5 International HRM 3 0 0 3
11.672.6 Employee relation 3 0 0 3
11.672.7 Strategic HRM 3 0 0 3
9
Marketing
11.673.5 services Marketing 3 0 0 3
11.673.2 Retail  management 3 0 0 3
11.673.6 International Marketing 3 0 0 3
9
IT
11.674.5 E-Commerce  and digital market 3 0 0 3
11.674.6 Managing software project 3 0 0 3
11.674.7 IT consulting 3 0 0 3
9

11.651 Entrepreneurship and small Business Management 4 0 0 4
11.602 Management Information
system		 3 0 2 4

11.351 Marketing research 4 0 0 4
3C.271 Data Communication 4 0 0 4
3C.152 Computer Architecture 4 0 0 4
7.451 Non Conventional Energy 3 0 1 4
13A.354 Agriculture Finance Business Management & Trade 3 0 2 4
11.602 Introduction to Public Administration 4 0 0 4

# Internal assessment of 50 marks with 50% weightage at an overall level

^Single Specialisation in Semester 3 & Semester4 for WP

## Qualifying Add on-Credit Course

MBA ABM – Syllabus

SEM 2 Evaluation Scheme
Continuous Internal Assessment (Weightage 30%) End Term (Weightage 70)% Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.551 Production & Operations Management 3 0 0 3 10 10 10 10 10 70 100
11.552 Human resource management 3 0 0 3 10 10 10 10 10 70 100
11.553 Marketing Management 3 0 0 3 10 10 10 10 10 70 100
11.557 Corporate Finance 3 0 0 3 10 10 10 10 10 70 100
11.558 Operation Research 3 0 0 3 10 10 10 10 10 70 100
11.559 Marketing Research 3 0 0 3 10 10 10 10 10 70 100
11.602 Management Information System 3 0 0 3 10 10 10 10 10 70 100
40M.151 Life Skills II 2 0 0 2 10 10 10 10 10 70 100
14M.201 Disaster Management 3 0 0 0 10 10 10 10 10 70 100
Sub Total 23

SEM 3  - CORE PAPERS Evaluation Scheme
Continuous Internal Assessment (Weightage 30%) End Term (Weightage 70)% Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
11.605 Project Management and Entrepreneurship 4 0 0 4 10 10 10 10 10 70 100
ABM-536 Quality Management in Agribusiness 3 0 0 3 10 10 10 10 10 70 100
ABM-591 Master’s Seminar 2 0 0 1 10 10 10 10 10 70 100
ABM-595 Summer Training/Industrial Attachment 0 0 0 3 50
%		 50% 100
Total 11
Group I Evaluation Scheme
Continuous Internal Assessment (Weightage 30%) End Term (Weightage 70)% Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
ABM-517 Agricultural Marketing Management 3 0 0 3 10 10 10 10 10 70 100
11.623.3 Sales and Distribution Management 3 0 0 3 10 10 10 10 10 70 100
11.623.2 Consumer Behavior 3 0 0 3 10 10 10 10 10 70 100
Total 9
GROUP II Evaluation Scheme
Continuous Internal Assessment (Weightage 30%) End Term (Weightage 70)% Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
ABM-519 Fertilizer Technology and Management 3 0 0 3 10 10 10 10 10 70 100
ABM-530 Management of Agricultural Input Marketing 3 0 0 3 10 10 10 10 10 70 100
ABM-552 Organic Food Production Technology and Management 3 0 0 3 10 10 10 10 10 70 100
Total 9

 

SEM 4 Evaluation Scheme
Continuous Internal Assessment (Weightage 30%) End Term (Weightage 70)% Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
ABM-502 Agribusiness Environment and Policy 4 0 0 4 10 10 10 10 10 70 100
Group-1 Evaluation Scheme
Continuous Internal Assessment (Weightage 30%) End Term (Weightage 70)% Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
ABM-527 Management of Agribusiness Cooperatives 3 0 0 3 10 10 10 10 10 70 100
Group-2 Evaluation Scheme
Continuous Internal Assessment (Weightage 30%) End Term (Weightage 70)% Total
Code Subject L T P Credits Assignment1 Assignment 2 Assessment 1 Assessment 2 Class Participation
ABM-532 Agri-supply Chain Management 3 0 0 3 10 10 10 10 10 70 100
ABM-553 Dairy Products Management 3 0 0 3 10 10 10 10 10 70 100
ABM-518 Food Technology and Processing Management 3 0 0 3 10 10 10 10 10 70 100
Total
Project
Code Subject L T P Credits
ABM-599 Management Traineeship Project 10
Sub Total                                                                                           26