BBA (Bachelor of Business Administration)

BBA Anisha Kumari Wbsite

Program Information

Eligibility: 10+2 from any recognized Board
Duration: 3 years
No. of Seats: 60
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EMI Option

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Program Objective:

The Bachelor of Business Administration (BBA) course at Jharkhand Rai University (JRU), Ranchi is a full-time, three-year course. This undergraduate course of study aims at preparing young graduates to take up challenging careers in business and industry, and enables them to pursue higher studies thereafter. The course also equips graduates with required skill such as analytical, decision-making, technical, interpersonal and technological skills. The course is designed to develop a holistic personality in graduates thus enabling them to succeed as professionals, while at the same time find fulfillment in their personal lives. The overall objective of the course is to prepare young professionals to be responsible and responsive to the demands of society in an ever-changing environment. Needless to mention that the Business Lab at the campus can be utilized by the Undergraduate students for further insights.

Career Objective:

  • Enabling students to acquire contemporary management ideas and concepts
  • Developing the ability of students to apply such concepts to practical situations
  • Providing a comprehensive learning experience, designed to educate the students about global business practices
  • Facilitating learning through complementary networks of students, faculty and industry professionals.
  • Choose careers in the public, private and government sectors
  • Further study in advanced level programmes in management studies.
  • Demonstrate entrepreneurial skills for creating and managing innovation, new business development and high-growth potential entity
  • Choose careers in Entrepreneurship, Supply Chain Management, Tourism Management, Finance & Accounting Management, Marketing Management, HR Management, Information Technology (IT), Digital Marketing, Media and many more.

Syllabus

Course Code Course Title L T P Credit
11.101 Organisation Behaviour 4 0 0 4
11.102 Principles of Management 4 0 0 4
11.103 Computer Fundamentals 3 2 0 4
40B.101 Life Skills I 2 0 0 2
11.104 Basic Accounting 3 2 0 4
11.106 Business Environment 3 0 0 4
TOTAL 19 4 0 22

Course Code Course Title L T P Credit
11.156 Cost and Management Accounting 4 0 0 4
11.152 Marketing Management 4 0 0 4
11.153 Human Resource Management 4 0 0 4
40B.151 Life Skills II 2 0 0 2
11.154 Business Economics 4 0 0 4
TOTAL 18 0 0 18

Course Code Course Title L T P Credit
11.201 Labour Laws 4 0 0 4
11.202 Research Methodology 4 0 0 4
11.203 Legal Aspects of Business 4 0 0 4
40B.201 Communication and Soft Skills 2 0 0 2
11.204 Financial Management I 4 0 0 4
11.206 Business Mathematics 4 0 0 4
TOTAL 22 0 0 22

Course Code Course Title L T P Credit
11.251 Financial Management II 4 0 0 4
11.252 Quantitative Tech.For Business 4 0 0 4
11.253 International Business Management 4 0 0 4
40B.251 Professional Skills 2 0 0 2
11.254 Business Ethics 4 0 0 4
TOTAL 18 0 0 18

Course Code Course Title L T P Credit
11.308 Introduction to Banking 4 0 0 4
11.302 Consumer Behaviour 4 0 0 4
11.303 Business Strategy 4 0 0 4
40B.401 Seminar In Executive Communication 2 0 0 0
11.304 Introduction To Database Management System 4 0 0 4
11.305 Summer Training 0 0 0 4
11.306 Management Science 4 0 0 4
TOTAL 18 0 0 24

Course Code Course Title L T P Credit
40B.451 Human Values & Ethics 2 0 0 0
11.351 Marketing Research 4 0 0 4
11.352 Enterpreneurship Management 4 0 0 4
11.353 Project Work 0 0 0 4
9.152 Environmental Studies 4 0 0 4
TOTAL 14 0 0 16